Wed. May 28th, 2025

County Sports Partnerships Strengthening Communities Through Sport and Physical Activity

County Sports Partnerships

When it comes to enhancing health, well-being, and social cohesion, few initiatives are as impactful as County Sports Partnerships (CSPs). Now widely recognized as Active Partnerships, these networks have been at the forefront of fostering active lifestyles and building stronger communities across England. With a clear mission to “reduce inactivity and use the power of sport to transform lives,” Active Partnerships play a crucial role in aligning grassroots programs with broader national strategies.

Whether you’re a local policymaker, a school administrator, or simply a community member passionate about sports, understanding County Sports Partnerships and their role can provide valuable insights into how sport can truly unite and uplift communities.

This blog aims to unpack the role of CSPs, highlight their impact on local communities, and outline how they make a difference.

What Are County Sports Partnerships

County Sports Partnerships, or CSPs, are networks of local agencies that collaborate to increase participation in sport and physical activity within specific counties or regions. Under their modern banner as Active Partnerships, they bring together local authorities, schools, health providers, organizations, businesses, and volunteers to implement initiatives tailored to community needs.

Active Partnerships aim to remove barriers to physical activity, create inclusive opportunities, and foster talent development pathways, all while building relationships across sectors like health, education, and business to ensure a community-led approach to sport delivery.

The Core Functions of County Sports Partnerships

To achieve their goals, CSPs focus on a range of key activities, including the following:

  • Community Engagement

By engaging diverse stakeholders, CSPs identify participation gaps and design inclusive programs for underrepresented groups like ethnic minorities, women and girls, individuals with disabilities, and low-income families.

  • Youth and School Sports

CSPs collaborate with schools and educators to deliver youth development programs, encourage participation in physical education, and organize events such as school games, ensuring that children experience the benefits of physical activity from an early age.

  • Health and Well-being

Recognizing the strong link between physical activity and public health, CSPs partner with NHS providers to integrate exercise into preventive care. This includes programs such as GP referral schemes, campaigns to promote mental health, and initiatives aimed at addressing obesity.

  • Developing a Skilled Workforce of Coaches and Volunteers

CSPs equip coaches, trainers, and volunteers with the tools, skills, and certifications they need to thrive. This strengthens the local sporting ecosystem and ensures a sustainable workforce.

  • Facility Access and Club Support

CSPs often assist sports clubs and grassroots initiatives in accessing funding, improving facilities, and managing resources. By doing so, local athletes gain uninterrupted access to high-quality training and competition facilities.

How County Sports Partnerships Impact Local Communities

The work of CSPs has a ripple effect, touching nearly every corner of community life. Here are five ways these partnerships foster change and improve lives:

1. Improving Physical and Mental Health

By providing easy access to sports and fitness programs, CSPs encourage regular physical activity, which reduces the risks of chronic diseases and boosts mental well-being. Initiatives like “Parkrun Partnerships” have promoted this active lifestyle within both urban and rural demographics.

2. Reducing Social Isolation

Creating opportunities for shared experiences in sports helps people, especially seniors and marginalized groups, combat loneliness and cultivate meaningful social connections.

3. Engaging Youth and Preventing Crime

For young people, organized sports not only provide an outlet for energy but also keep them out of trouble. Programs like “This Girl Can” promote fitness and leadership among girls, helping to shift societal stereotypes about age and gender in sports.

4. Boosting Local Economies

From hosting regional sports events that attract visitors to creating job opportunities within the sports workforce, Active Partnerships also contribute to local economic growth.

5. Promoting Inclusion and Talent Development

With many CSPs endorsing pathways to elite sports through scholarships or advanced training facilities, these networks ensure anyone with the drive can achieve excellence in their chosen discipline.

Real Life Example of CSP Impact

During the COVID-19 pandemic, CSPs adapted quickly to provide virtual fitness classes, enabling communities to stay active even during lockdowns. Many also worked to ensure vulnerable residents had the resources they needed to stay engaged with physical activity.

Transitioning to Active Partnerships

Over time, the role of CSPs has evolved to reflect the diverse needs of modern communities better. Today, Active Partnerships operates with inclusivity at its core, with over 40 such partnerships working nationwide.

This shift also aligns with Sport England’s 10-year strategy, Uniting the Movement, which focuses on reducing barriers to sport access and addressing inequalities related to race, gender, income, and geography.

Rather than focusing purely on traditional sports, Active Partnerships find creative ways to spark interest in all forms of activity. From walking groups to dance classes, they aim to show the broader benefits of keeping active.

Challenges and Opportunities Ahead

Despite their successes, County Sports Partnerships face significant challenges in continuing their meaningful work.

Challenges

  • Sustaining Funding

Securing stable, long-term funding remains difficult, particularly when budgets are stretched across sectors.

  • Digital Inclusion Gaps

Not all groups have equal access to digital tools, which are increasingly used in activity tracking and outreach.

  • Cultural Barriers

Different demographics present unique challenges, ranging from language barriers to societal norms that may discourage participation in sports.

Opportunities

  • Leveraging Data for Insights

Modern CSPs are increasingly using data analytics to identify trends, measure outcomes, and drive improvements.

  • Forging New Partnerships

By expanding collaborations beyond sports organizations to include tech startups, wellness companies, and environmental groups, Active Partnerships can effectively innovate and scale their services.

Frequently Asked Questions

What is the role of a County Sports Partnership?

CSPs focus on increasing community participation in sports, fostering inclusivity, and building a healthier, more cohesive society.

What are examples of programs run by CSPs?

Examples include ‘This Girl Can’, GP fitness referral schemes, Parkruns, School Games, and volunteer-coaching programs.

How do CSPs impact public health?

CSPs take a proactive approach to community health by embedding physical activity into health initiatives, reducing obesity, and enhancing mental well-being.

Can CSPs help local sports clubs secure funding?

Absolutely. By connecting clubs to funding opportunities and offering guidance on governance, CSPs play a supporting role for grassroots organizations.

How can I get involved with an Active Partnership?

Whether through volunteering, coaching, or signing up for a local activity, there are countless ways to engage with your local Active Partnership. Check with Sport England to find one in your area.

Building Stronger Communities Through Active Partnerships

County Sports Partnerships, now known as Active Partnerships, are more than just local sports networks; they serve as a blueprint for how communities can come together to promote health, equality, and a shared purpose.

Their unrelenting focus on inclusivity and long-term benefits ensures that people from all walks of life have access to the physical, mental, and social rewards of sport.

With a future focused on sustainability, evidence-based strategies, and broader community collaboration, these partnerships remain key to shaping a healthier, more active nation.

Want to start making a difference in your community? Find your local Active Partnership and get involved today.

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